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Huawei Ascend P7 is officially launched in Brazil for the price of £ 1500



In an event held on Thursday (11) in São Paulo, Huawei launched officially in the Ascend P7, your smartphone top of the line, in the country. The device was made available internationally in June this year, and since August the Chinese company already indicated that the phone would be ready to begin shipping in Brazil before Christmas. Finally presented to the Brazilian public, it received date to hit stores: the Ascend P7 will be available from this Friday (12) for the suggested price of US $ 1,499.

With the introduction of Marcelo Tas and the presence of Jason Zhao, CEO of the company, the event showed the vision of Huawei for the domestic market, revealing the will of the brand even more to popularize the country and make consumers know their extensive catalog of products. The company is 15 years in Brazil and since 2013 has invested more aggressively to solidify your image here.


Displaying a beautiful design - similar to the line Xperia Z Sony - the Ascend P7 exudes the aura of premium product, something that can be seen and felt to be in the presence of the device, which uses glass and metal layers in its construction . Still, the device may have come a little late for Brazilian consumers, which in this price range have options like LG G3 and the Moto X second generation. Below the product settings.

Technical Specifications:

  • Screen: 5 inch Corning Gorilla Glass 3
  • Screen resolution Full HD (1920x1080 pixels)
  • Operating System: Android 4.4.2 (KitKat) with Emotion UI 2.3
  • Processor: Hisilicon Kirin 910T quad-core 1.8 GHz
  • GPU: Mali 450
  • RAM: 2 GB
  • Internal Storage: 16GB
  • External Storage: micro SD up to 32 GB
  • Rear Camera: 13 MP BSI sensor with Sony 4th generation
  • Front camera: 8 MP
  • Connectivity: 4G LTE 150 / 50M, Bluetooth 4.0, WiFi b / g / n, NFC
  • Unique features:
  • Battery: 2500 mAh
  • Weight: 124 g
  • Size: 6.8 cm wide x 13.9 cm long x 0.65 cm thick


A major Huawei phone attractive for Brazilian customers, always eager to take a selfie wherever you go, the front camera is 8 megapixels - that break, is capable of recording videos in 1080p. Besides having a number of effects, such as beautification and mirror mode, the selfie cam shoots very fast and has a feature that allows self-portraits as a group, joining three shots into a single image, simply and quickly.

The battery is another strong point, and may last from one to two days depending on the intensity of use, according to the manufacturer. To ensure that the consumer does not have to worry about the battery very end when you're away from an outlet, there is a consumption reduction feature, which disables almost all the apparatus leaving only available options for voice call and messaging - making rendering the load more than usual.

... But everything has a price

The divider opinions to Android users, however, is the proprietary interface applied by companies on the original system. In the case of P7, the Emotion UI is used amending lot of KitKat 4.4.2 to deliver a more colorful interface, which sometimes reaches remember the screens and icons iOS 8. Although the hardware realize turning the modification with leftovers, is not the same agility that we see in pure Android.

Because of the hundreds of changes made on the original software, we also have the old problem of system upgrade. With Lollipop appearing in the main market line of tops - and even in some more modest devices - it is strange to think that the Ascend P7 should still stay a while in KitKat, update forecast with only "some point in 2015," according a representative of Huawei.


Of course it is up to each person to weigh the pros and cons to decide your purchase, especially since the P7 offers a good range of features, quality cameras and various themes to customize your UI. It is interesting to note, however, that the scenario of smartphones with values 1,000 and 1,500 real is getting coveted as the low-cost handsets, making the most heated and market full of options for consumers.

IMAGES GoRobirione


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